With extensive event experience, both ‘in-person’ and virtual, I continue to provide fresh brand experience ideas, and spearhead execution efforts so that aviation representativies who visit can find out more about applicable products and services.
// Concept & Material Development; Art Direction; UX, UI, Visual Design and Code for Demos; General Print Production;
Providing incentives to non-gambling guests was a winning strategy to increase guest visits and longer stays.
// Concept Development; Art Direction; Design; Retouching
As Volvo is widely known for safety, we developed a range of creative assets across various mediums promoting this core attribute.
// Concept Development; Art Direction; Design; Retouching
Jaguar’s push for more innovative technology and engineering didn’t mesh with its stodgy image. Thoughtful design and light-hearted humor helped make the brand more contemporary and relevant for the times.
// Concept Development; Art Direction; Design
“Riders Of Kawasaki” (ROK) was created to attract members, as well as forge a sense of community. This grassroots campaign was comprised of a website, app, a coffee-table-style magazine and collateral materials.
// Concept Development; Art Direction; Design, Retouching
I spent a great deal of time pushing the voice for this traditional American luxury car brand.
// Concept Development; Design; Art Direction; Retouching
The Aviator app is a premium customer service offering from Gogo, the inflight internet service provider. The service includes a live digital travel concierge that streamlines the travel experience across airlines. This leveraged synergies between different points programs and included exclusive deals for subscribers.
// Concept Development; UI Design; Art Direction
As a co-founder and principal of an independent digital post-production house, I had to wear a lot of different hats. Luckily, one of those roles was graphic designer to create our logo and business materials (although most of my time was diving into visual effects and color correction).
// VFX Artist; Colorist; Art Direction; Graphic Design
As Kawasaki annually launched new products across several model lines, I provided creative oversight for various teams, as well as day-to-day art direction, retouching and design.
// Concept Development; Creative Oversight; Design; Retouching
To help the corporate culture of Intelsat mesh with that of Gogo Commercial Aviation an extensive effort was made to implement a program of integration, along with the help of equally extensive branding materials.
// Reserch, Concept, Design, etc.;
When Gogo moved to downtown Chicago from an outlying suburb, posters were created to inform and embrace the spirit of the Windy City.
// Concept Development; Design; Retouching
“We make wood work” was just one of those lines I never seem to be able to forget.
“Finally, technology has discovered what the pencil knew all along.”
Marketing a product way ahead of its time was challenging but fun.